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Episode 16: Evergreen Marketing for Real Estate Investors - Avoiding the Hamster Wheel

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Show Notes

Welcome back to Eat, Sleep, Invest. Trevor Mauch is once again joining Bryan Driscoll to discuss real estate investments. Trevor is the CEO of Carrot, which offers websites to real estate investors to get more organic leads. Thousands of investors use Carrot websites to drive traffic to their site and close deals with motivated sellers.In this episode, Trevor dives deeper into ways you can use different kinds of marketing during the first year of your investment business. Using Trevor’s expertise and examples of some of his successful clients, Bryan and Trevor share ideas about:

  • Burning out on hamster wheel marketing by solely relying on outbound marketing
  • Using the evergreen marketing strategy of SEO keywords to bring potential sellers to your Carrot website
  • Creating content once and getting motivated leads for potentially years through the slow burn of evergreen marketing
  • Ways to combine both types of marketing to reach your income goals
  • How SEO is like buying a house and paid advertising like renting a house
  • The 2-6-1 formula for working the first year of your business
  • Using videos and testimonials to build credibility
  • The current transition of the real estate market as technology catches up with direct cash sales becoming mainstream
  • Being a multifaceted business that can offer retail and wholesale solutions in today’s market
  • Building authority by making content on your authority hub
  • Creating an effective real estate investment website with examples and customizable options

Get more information and connect with Trevor at:

Trevor.mauch on Instagram

Carrot.com

https://carrot.com/blog/category/carrotcast

Marketplace.carrot.com